Main Street Digital is a digital media company that is geared towards stimulating local B2B market. The concept of the logo was to inspire a sense of localness and have a sense of modernity and digital prowess. The initial logo I designed was more of a conceptual piece where the larger bar was the “main street” and the smaller bars … Read More
This was a logo created to be used for a leadership summit for Adecco. The theme entailed the premise of how the sum of the parts of Adecco make an even greater whole. My initial concept was the use of tangrams to create a mountain, to play off the other meaning of “summit”. The reasoning behind the tangrams is that … Read More
Rewardia is a gamification initiative for an in-house sales-tracking tool for sales representatives. This is used as a motivation system used to track points which earn badges and achievements as well as perks and prizes. Badges needed to convey the method of which they were earned as well as a leveling system for further advancement.