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Main Street Digital is a digital media company that is geared towards stimulating local B2B market. The concept of the logo was to inspire a sense of localness and have a sense of modernity and digital prowess.

The initial logo I designed was more of a conceptual piece where the larger bar was the “main street” and the smaller bars were “side streets” to help push the concept of the “main street” portion of the logo.

In the end the logo chosen was more of a traditional street sign based logo.

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